Electronics giant Panasonic has claimed that 3D TV has some hurdles to overcome as consumers continue to enjoy the benefits of their flat-screen devices.

The firm has said that it plans to introduce 3D technology next year and, along with Samsung and LG, sees it as the next major breakthrough to spur sales of TVs.

However, there is still only a limited amount of content for use with 3D while consumers would have to change their viewing habits and wear modified glasses to be able to see the special effects.

Speaking at the CEATEC electronics show in Japan, Panasonic president Fumio Ohtsubo said that it was a “very ambitious” project to convince people to make the switch to 3D and it might take “three to four years” before it gained broader appeal.

Mr Ohtusbo also outlined his plans for the future, adding that 3D would eventually be available without special viewing glasses being required.

Earlier this year, Sony announced that its PlayStation 3 console would give gamers the ability to play 3D titles through a special TV.

At a Berlin trade show in September, consumers were allowed to get to grips with a 3D version of racing game Wipeout HD.